Before launch
Option A
Test and compress
Option B
Predictable
FAQ Guide
Check every public asset against channel limits, load speed, visual quality, and whether it opens from a clean browser or phone.
Test and compress
Predictable
Emergency fixes
Risky
Asset checklist
Guessing
Large videos, pitch decks, image-heavy PDFs, and uncompressed hero images.
Open files from a fresh device, scan QR codes, and test landing links.
Give each asset type a clear owner before launch day.